With the approaching of the Winter Olympics in Beijing, ice-sports will become classic athletic event with high business value.
With the approaching of the Winter Olympics in Beijing, ice-sports have been gaining more and more attention internationally and domestically in recent years. It officially becomes classic athletic event with high business value.
Covering ice hockey, alpine skiing and Nordic skiing, biathlon, luge, bobsleigh and skeleton, burling, speed skating, Wanda Group establishes business partnerships with seven single sports associations of winter sports and can develop their commercial values. Wanda Group takes full charge of commercial values developments of the 2017 World Curling Championships held in Beijing.